jes vallee porter
jes vallee is a creative director of art living in brooklyn, ny.
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DIAMONDS & DESSERTS

DIAMONDS & DESSERTS: BRANDING

Branding system exploration for LA based high-end jewelry brand, Diamonds & Desserts. The line takes design inspiration from a variety of desserts using mixed metals and colored stones. This branding system was created as part of a pitch, using sprinkle patterns and bright colors to form a playful system for the brand. The system includes type treatments, color variants, and logotype variants to provide for the brand's assorted needs.